Chief Revenue Officer
Who is a Chief Revenue Officer?
A Chief Revenue Officer (CRO) is a C-level executive responsible for the overall revenue generation processes of an organization. They manage sales, marketing, customer success, pricing strategies, partnerships, and work directly with the CEO to ensure continuous revenue growth, market expansion, and profitability.
Step-by-Step Guide to Become a Chief Revenue Officer in India
1. School Foundation (Class 8–12)
Subjects to Focus: Business Studies, Economics, Mathematics, English
Competitions: Business Plan Competitions, Sales and Marketing Challenges, Entrepreneurship Fairs
Lakshay India Support: Early exposure to entrepreneurship, business management workshops, leadership development programs
2. Bachelor’s Degree (3–4 Years)
Recommended Courses:
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BBA (Bachelor of Business Administration)
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B.Com (Hons.) in Marketing or Sales Management
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BA (Hons.) in Economics
Top Institutes in India: -
Delhi University (SRCC, Hindu College)
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NMIMS Mumbai
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Christ University Bangalore
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IIM Indore (Integrated Program in Management)
Lakshay India Support: Entrance exam prep (CUET, IPMAT), profile building, and streamlining specialization toward sales and business development
3. Master’s Degree – MBA (2 Years, Strongly Recommended)
Preferred MBA Specializations:
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Sales and Marketing
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Business Strategy
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International Business
Top Indian Institutes: -
IIM Ahmedabad
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IIM Bangalore
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IIM Calcutta
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ISB Hyderabad
Top Global Institutes: -
Harvard Business School
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Wharton (University of Pennsylvania)
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INSEAD
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London Business School
Lakshay India Support: CAT/GMAT coaching, global MBA application counseling, leadership and sales strategy mentoring
4. Start Career in Sales and Revenue Roles (3–8 Years)
Career Start: Sales Executive → Business Development Manager → Key Account Manager → Sales Director
Domains to Focus:
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Enterprise Sales
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Strategic Partnerships
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Channel Sales
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Customer Relationship Management
5. Move into Revenue Leadership (8–15 Years)
Roles: VP of Sales → VP of Revenue → Chief Revenue Officer
Manage sales teams, lead go-to-market strategies, oversee pricing, and drive profitability and expansion
How to Get a Job as a Chief Revenue Officer in Global Companies
1. Build a Global Sales Leadership Profile
Deliver multimillion-dollar sales targets
Manage global account portfolios
Execute international expansion projects
2. Obtain Relevant Certifications
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Strategic Sales Management (Harvard Online)
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Certified Revenue Growth Specialist
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HubSpot Sales Software Certification
3. Executive Networking
Attend global revenue leadership summits (SaaStr Annual, Revenue Collective, Gartner Sales & Marketing Conferences)
Publish revenue strategy articles and thought leadership content
4. Global Relocation and Hiring
USA: L1 Visa for Executives
Europe: EU Blue Card
Canada: Express Entry (Business Professionals Stream)
Top Global Companies Hiring Chief Revenue Officers
Salesforce
Google Cloud
Amazon Web Services (AWS)
Adobe
Meta (Facebook for Business)
HubSpot
Zendesk
ServiceNow
IBM
Oracle
Highest Global Annual Packages (INR Equivalent)
Company | Global Salary Range (INR/year) |
---|---|
Salesforce | ₹4 Cr – ₹8 Cr |
AWS | ₹4.5 Cr – ₹8.5 Cr |
Google Cloud | ₹4 Cr – ₹7 Cr |
Adobe | ₹3.8 Cr – ₹7 Cr |
Meta | ₹4.2 Cr – ₹7.5 Cr |
Key Skills Required
Sales Leadership and Pipeline Management
Strategic Revenue Planning
Global Sales Expansion and Channel Management
Business Negotiation and Closing High-Value Deals
Pricing Strategy and Revenue Optimization
Customer Success and Relationship Management
Salesforce CRM and Digital Sales Tools Expertise
Leadership, Motivation, and Team Building
How Lakshay India Supports Aspiring Chief Revenue Officers
Business and Sales Mindset Development from School Level:
Sales and entrepreneurship workshops, roleplay exercises, early career path exposure
College and Specialization Strategy:
Guidance in selecting the right BBA/B.Com programs with focus on marketing, international business, or sales
Internship and Placement Assistance:
Mentorship in securing internships in sales, marketing, and revenue operations at MNCs and startups
Global Revenue Leadership Training:
Workshops on B2B selling, enterprise client management, cross-border sales, and deal closing simulations
Lakshay India Business Leadership Track:
A comprehensive, long-term track aimed at building skills in business development, revenue strategy, and sales leadership to prepare students for CRO roles globally